Sunday, June 15, 2008

Yahoo - Google Agreement

It has been a long time since Microsoft one of the leading firms in the internet world was eager to get the shares of Yahoo which is one of the leading search engines in the internet. This deal appeared to be the costliest deal ever made. This deal appeared to threaten the Google dominance over the internet. After some problems in the deal now Yahoo and Google have joined hands in an ad agreement in which Google has accepted to deliver its ads next to some of the Yahoo's search results and also in some of its websites in the U.S and Canada. By this deal Yahoo's finances would increase upto $250 million in the cash flow of this year. SO by this deal both Yahoo and Google get benifited. This deal will help Yahoo to compete in its two main lines of business search and display advertising.

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